The Missouri Valley Conference and Wilson Sporting Goods Co. have entered a multi-year partnership designating Wilson as the official ball of Missouri Valley Conference championships in men's and women's basketball and in men's and women's soccer. 
 
Under the terms of the agreement, which extends through 2026-27, the MVC will have exclusive use of balls supplied by Wilson at Conference championships for those respective sports.  Notably, Wilson has provided the official basketball for the NCAA since 2002.

About: Chicago-based Wilson Sporting Goods Co., a subsidiary of Amer Sports Corporation, is the world's leading manufacturer of high-performance sports equipment, apparel, footwear and accessories. The Company brings more than a century of innovation, history and heritage across many sports including Racquet Sports, Baseball, Softball, American Football, Basketball, Volleyball, Soccer and Golf.  
 
In Basketball, Wilson is the supplier of Official Game Basketballs for the National Basketball Association® (NBA), the Women's National Basketball Association® (WNBA), National Collegiate Athletic Association® (NCAA) for March Madness and the Final Four, Basketball Champions League (BCL), Basketball Africa League (BAL) and FIBA 3x3.